Advertising Costs Reports
Advertising Costs can easily be monitored with daily, weekly or monthly reports. Online advertising campaigns are prepaid and replenished as needed based on the type of campaign you wish to pursue. Advertising costs are clearly presented and broken down by each target ad in your campaign.
Simple campaign cost reports differ from user statistic reports in that they do not present how users navigate through your website. Rather simple campaign cost reports will clearly show how your money is being spent in your campaign. You will have statistics like 'click through rate', average cost per click, maximum cost per click, cost per ad group, average position of your ad, and the total cost of your campaign in the given period requested.